Photographer Creates Action Figure Of Himself, Mails It To Potential Clients - CREATIVE AND INTERESTING SELF PROMOTION.

To make sure he stands out from the crowd, Swedish photographer Jens Lennartsson has created a “GI Jens” camera-toting action figure of himself.
Lennartsson reasoned that many art directors received at least 100 portfolios a day, and thought that he would be better off making an “epic impression” with this action figure.
These “GI Jens” come in a box, which tout his abilities and assets, ranging from having “a really good camera” to being “loved by nine out of 10 art directors”.
The photographer also thinks that this method of self-promotion serves to embody who he is: “a raw natural lifestyle and travel photographer, without too much gear and Photoshop.”
What do you think—is this a great idea to make yourself known? 

 

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This self promotion is great creatively and functionally.

It is great creatively as it is very unusual, explains the required information and makes the user interact with it.

I have not seen anything like it and if this was sent to me in a post I would hold on to it, it would make me take notice and would therefore make this photographer stand out, therefore making it great functionally.

This is also something that is unlikely to get misplaced or thrown away, accidentally or otherwise.